Valentin Thomas
Blog

What is game marketing? Marketing mix Part 1 : Product
Game marketing is based on 4 key elements, also known as the 4 Ps: Product (your game), Pricing, Placement and promotion. So it’s not just

Reddit gaming section exploration: notes after 111 days (reddit 101)
Reddit Gaming subs can be amazing for gamedevs, but it can also give them serious headaches. Be sure that the same goes for marketers though.

10 things to promote your indie game (from most effective to almost useless) – Part 4 : crowdfunding & often forgotten marketing ideas
(5 minute read) In this 4 parts article, we’ll talk about 10 marketing actions you can use to promote your indie game, ranging from

10 things to promote your indie game (from most effective to almost useless) – Part 3 : social media
In this 4 parts article, we’ll talk about 10 marketing actions you can use to promote your indie game, ranging from super effective and trendy

10 things to promote your indie game… – Part 2 : gaming media and emailing for outreach
(6 minute read) Here’s part 2 of this 4 parts article, delving through gaming media, and how to write a perfect email to them

10 things to promote your indie game (from most effective to almost useless) – Part 1: Next Fest, Festivals, Content creators
Steam next fest, festivals and content creators are 3 of the most efficient ways to get sales and wishlists. Care to know how?